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Building a Good Company Image

Care for your own image is an indispensable element of the contemporary world. Everyone makes sure that their image is perceived in the manner in which they want it. It is the same with your own company. To talk about success, we have to not only acquire customers who will stay with us, and come back to us, but also create a stable and strong brand which will be recognizable and respected. This requires hard work, but both at the beginning and while conducting business, one of the most important aspects is the contact with the customer.  Customers going shopping...

The Best E-commerce Platforms for Small and Medium Enterprises

Conducting business on the Internet is a convenient solution. It offers numerous tangible benefits in the contemporary world. However, one cannot forget that this method is very different from the conventional way of running a company. There are several additional obligations, and one of them is the selection of an e-commerce platform. Two solutions, many benefits There are two primary solutions to select from in case of e-commerce platforms: the SaaS model: i.e. renting a service. The service provider is responsible for hosting and there is a joint platform which all users sign in to and use solely its resources. Payments are usually recurring,...

Live chat conversation psychology - get acquainted with your clients!

Live chat is becoming one of the main tools for communication with clients in e-shops. Research confirms it—as many as 64% of Internet users would like to have access to Live chat during shopping in an e-shop. Almost 80% even declare that they would be eager to use this functionality. Is the e-commerce industry prepared for such a revolution? The implementation of a live chat function is connected with employing additional workers, i.e. a customer service employee who would be available for clients at all times. Of course, it is worth considering allocating particular times for live chat. It is clear that it...

TrollGuard - How to Handle Cumbersome Clients

There is no single definition of a cumbersome client—there are as many characters as there are people. For one person a cumbersome client is an aggressive one, for another it will be a stressed out, pushy, overly secretive, shy and hesitant client. Everything depends on the industry in which you operate. There is always one basic theory—it is a client, i.e. a person who evaluates you considering how you treat them. Everyone who has contact with clients on a daily basis knows only too well that various situations may occur which are sometimes surprising and unpredictable. The reaction of the salesperson or a...